FOR IMMEDIATE RELEASE_ The Canadian Wildlife Federation (CWF) is encouraging Canadians to commit to camp this summer with s’more great ideas for connecting to nature through the Great Canadian Campout initiative.
CWF’s goal is to encourage Canadians across the country to appreciate nature first-hand by enjoying an “in tents” camping experience. As part of the Great Canadian Campout CWF is challenging campers to share their “ultimate s’mores recipe” through the hashtag #GreatCanadianCampout. Whether you choose sweet or savory, healthy or decadent, s’mores can be prepared on campfires or cook stoves. CWF will publish the winning recipe in CWF’s Canadian Wildlife magazine.
Visit GreatCanadianCampout.ca for more information on how you can register your commitment to camp and enter the s’mores contest. You can also receive a guide to Canada’s greatest hikes from Canadian Wildlife magazine, review environmental tips and download a multilingual learn to camp guide.
QUOTE:
Whether you pitch a tent in your own backyard or spend a few days in a provincial or national park, don’t miss out on this opportunity to join the Great Canadian Campout. Sleeping under the stars is one of the ultimate Canadian experiences.
Rick Bates, CEO of CWF
-30-
About the Canadian Wildlife Federation:
The Canadian Wildlife Federation is dedicated to fostering awareness and appreciation of our natural world. By spreading knowledge of human impacts on the environment, sponsoring research, promoting the sustainable use of natural resources, recommending legislative changes and co-operating with like-minded partners, CWF encourages a future in which Canadians can live in harmony with nature. Visit CanadianWildlifeFederation.ca for more information.
Contact:
Heather Robison, Media and Community Relations, heatherr@cwf-fcf.org: 1-877-599-5777 x 212
Artwork and promotional videos are available at GreatCanadianCampout.ca.