Join the Canadian Wildlife Federation and friends in honouring one of Canada’s most spectacular wildlife events during the Salute to the Sockeye Festival Oct. 3-26 in BC’s Roderick Haig-Brown Provincial Park.
“There has never been a more important time to understand, appreciate and support this journey,” said Wade Luzny, CEO Executive Vice-President of the Canadian Wildlife Federation, the official media sponsor for the 2014 Salute to the Sockeye Festival. “We have so much more to learn about sockeye lifecycles and how human activities affect these fish. We commend the Adams River Salmon Society and all the partners in the festival for coming together in leadership for conservation and education.”
This year’s run is predicted to be the largest in 100 years. CWF encourages the public to follow the migration in person or virtually. Sockeye salmon are an important food source for aquatic invertebrates, fish, marine mammals, birds and terrestrial mammals. They are also an indicator of ecosystem health, an important part of traditional culture and a source of income for coastal communities.
The Salute to the Sockeye Festival is open to the public daily from 8 am – 4 pm with the opening ceremony Sunday, Oct. 5 at 1 pm. The gravel beds of Adams River, about 425 km northeast of Vancouver, are considered to be one of the best places in the world to view this wonder of nature.
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Media and Community Relations Officer
Canadian Wildlife Federation
Executive Event Co-ordinator
Adams River Salmon Society
About the Canadian Wildlife Federation: The Canadian Wildlife Federation is a national, non-profit charitable organization dedicated to fostering awareness and appreciation of our natural world. By spreading knowledge of human impacts on the environment, sponsoring research, developing and delivering education programs, promoting the sustainable use of natural resources, recommending changes to policy and co-operating with like-minded partners, CWF encourages a future in which Canadians can live in harmony with nature. For more information visit CanadianWildlifeFederation.ca.
About the Salute to the Sockeye Festival:
The festival has been presented by BC Parks and the Department of Fisheries and Oceans every four years on a dominant run since1954. The Adams River Salmon Society was established in 1994 to help organize and run the festival. The Society, led by a volunteer board of elected directors, also encourages and facilitates the education and conservation of the natural and cultural resources of Roderick Haig-Brown Provincial Park. About 200,000 visitors are expected to attend the 2014 Salute to the Sockeye, along with millions of fish. For more information, visit salmonsociety.com.