Every year, the monarch butterfly makes a gruelling 4,000 kilometre migratory trek to its wintering grounds and back. That’s like completing 95 marathons! Besides sheer exhaustion, these majestic butterflies are struggling to find a place to land when they reach Mexico (as their habitat is being robbed by deforestation). And in Canada and the United States? Agriculture and citizens spray their crops and gardens with pesticides and herbicides – killing off their primary food source – the milkweed. The fact of the matter is, the monarch could use a little help.